Branding Packages

April 11, 2010 by Stacey Pokluda · 1 Comment

Brand\brand\ n. is a name, sign, symbol, slogan or anything that is used to identify and distinguish a specific product, service, individual or business. Careful brand management seeks to make the product or services relevant to the target audience.

At Integrated PR, we use various tools to build and establish brand identity. In early days, TV was the most effective brand building tool. Nowadays, the internet is the most effective tool. In January 2010, Nielsen ratings confirmed the amount of time the average person spent on Facebook was more than seven hours per month, which amounts to more than 14 minutes per day. The Internet has made it easier than ever to reach out to your target audience. Blogging and social networking are powerful and readily accessible ways to promote yourself.

Your online presence should reflect what you do as well as your personal style. It takes only three to five seconds to make a first impression, but it can take a whole career to undo it. Your business cards, website/ blog, press kit, Linked In Profile, Facebook Profile, Twitter Profile and YouTube Channel should all be reflective of your brand.

What’s equally important as creating a good first impression is controlling the content that’s out there. It’s not just big brands that deal with reputation management anymore. We custom design and fully manage client’s official website with social media integration as a turnkey solution for promoting your business, product or career.

Below are some packages we’ve put together to help you build your brand identity. We have a team of amazing designers who are available to help you with customization. Feel free to contact stacey@integrated-pr.com to discuss what might be the best solution for you.

Online Branding Accelerated Package

Includes custom built site (Wordpress or Yggle)
MySpace/ YouTube/ Twitter/ Email Template/ Facebook Fan Page Banner or Splash Page designed to match your website

Online Branding Starter Package

Includes Wordpress site (limited themes & graphics)
MySpace/ YouTube/ Twitter/ Email Template/ Facebook Fan Page Banner or Splash Page designed to match your website